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LE CLOS DE LUZ
CREATIVE SCOPE
Brand Identity Design · Packaging Design · Digital Design
CREATIVE FOCUS
Hospitality · Boutique Experience · Rustic Elegance
ABOUT THE CLIENT
Le Clos de Luz is a boutique guesthouse in the heart of the Pyrenees, offering a luxurious and intimate experience within a restored 14th-century family home.The goal was to reflect the quiet beauty and sophistication of the place through a brand identity that feels both timeless and elevated. I created a full visual universe, from logo to digital templates, designed to express the charm and luxury of the space across all touchpoints.
To reflect the property’s boutique elegance and heritage charm, I designed a visual identity rooted in earthy tones, timeless serif typography, and elegant iconography. This created a warm, inviting brand that feels personal and crafted. The digital aesthetic was developed to bring this story of rustic elegance and serene hospitality to life, focused on high‑quality imagery of interiors, Pyrenees views, and thoughtful details.
✦ Nature- and history-inspired identity
✦ Lifestyle-led digital templates
✦ Sustainable, elegant brand direction
✦ Cohesive look for a luxe guest experience
